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Financial PostOctober 2022

Is whole life insurance a good investment? If so, in what circumstances?

Featured writing by Allan Norman · M.Sc. · CFP · CIM

The Short Version

Whole life insurance gets pitched as both protection and an investment, which makes it genuinely hard to judge. This piece sorts through when a permanent policy actually earns its keep and when it's simply an expensive way to invest. The answer leans on circumstances rather than slogans: for most people with straightforward needs, term coverage and ordinary investing may serve better, but the calculus shifts for those with a large or complicated estate. There, a policy can address specific problems such as a future tax bill on death, equalizing an inheritance, or moving wealth efficiently to the next generation. The piece encourages matching the tool to a real, identified need instead of buying it as a default. It's most relevant to business owners and families with significant or complex estates wondering whether insurance belongs in the plan.

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